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7 Tips to Creating a Memorable Slogan

What makes a slogan memorable? If you’re creating a new slogan for your business or product, you want something that represents your brand and is easy to remember. According to The Washington Post, the top four most recalled slogans are: Just…

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5 Marketing Facts That Will Blow Your Mind

Seven percent of the American population has never heard of Facebook   Forty-one percent hasn't heard of LinkedIn. Most "food" in advertising is inedible   "Food styling" makes the food unsafe to consume. Ice cubes are often acrylic, and wet paper…

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Eight Common Mistakes of Promotional Marketing

Working at various marketing companies, I can tell you firsthand that sometimes promotions work and sometimes they bomb. And, very often, promoters find themselves too caught up in the daily rush of trying to make a profit and satisfy customers to…

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